Marketing in the Metaverse

Marketing in the Metaverse

As a small business owner, it can be tough to keep up with the latest marketing trends and even harder to do the research you need to understand those trends. One of the latest trends in marketing is metaverse marketing.   What is the Metaverse? Wired Magazine...
Location-Based Marketing: Geotargeting

Location-Based Marketing: Geotargeting

As marketers push further and further for personalized marketing, they have turned to location-based marketing such as geotargeting as a tool.   What Does Geotargeting Mean? Geotargeting is when you target a specific group of people based on their location....