Raising and Lowering Your Prices

Raising and Lowering Your Prices

There are a lot of schools of thought when it comes to pricing your product or service. While you would like to believe that you get it right all of the time, sometimes you miss your mark. But will raising or lowering your prices help? The truth is, sometimes you need...
Pricing Your Product or Service

Pricing Your Product or Service

Pricing your work is one of the most challenging things to do as a small business owner. If you price a product or service too high, you run the risk of scaring off customers. On the other hand, pricing your product or service too low, and you risk attracting those...