Tips for Creating a Great Customer Survey

by IntInsPodcast | May 8, 2021 | Content Creation, Digital Marketing, Entrepreneurship

When it comes to improving your company’s marketing strategy, one of the best ways to get results is to create a customer survey for the clients you already have. By checking in with your clients, you can find out what you’re doing right, what you’re doing wrong, and...

Using Long-Tail Keywords in Your Marketing

by IntInsPodcast | May 2, 2021 | Content Creation, Digital Marketing

You may have heard of “Long-Tail keywords” — essentially they are longer and more detailed search queries that people use when looking for something very specific. Targeting these long-tail keywords can be a very effective part of an SEO or digital marketing...

Before You Team Up with a YouTube Influencer

by IntInsPodcast | Apr 24, 2021 | Content Creation, Digital Marketing, Social media marketing

COVID-19 forced people into their homes for good in 2020. Stuck inside, people had to find ways to entertain themselves. So, they turned to a free source of entertainment, YouTube, and subsequently the YouTube Influencer. Just how big is YouTube? YouTube was already...

Using Pillar Content in Your Marketing Strategy

by IntInsPodcast | Apr 24, 2021 | Content Creation, Digital Marketing

The term “Pillar Content” is frequently used when talking about blog or website content marketing strategies. The concept of it is pretty simple to explain. However, putting it into practice can be tough. Especially if you don’t know the exact route...

Using Video Proposals to Get Clients

by IntInsPodcast | Apr 11, 2021 | Content Creation, Digital Marketing

Without face-to-face contact, it can be pretty tough for many businesses to gain new clients. However, there are some great ways around the inconvenience of not being able to properly meet indoors. You can introduce your business and make client video proposals. Now...

Google E-A-T Explained & How You Can Use It

by IntInsPodcast | Apr 10, 2021 | Content Creation, Digital Marketing

Google is forever updating its algorithm to ensure users are always finding the best content for each searched keyword. One of Google’s latest algorithm updates includes E-A-T. As a marketer, it’s incredibly important to understand E-A-T before you begin optimizing...