by IntInsPodcast | Aug 27, 2022 | Content Creation, Digital Marketing
When you begin crafting your marketing material, particularly your content, you want to be sure that you’re creating SEO friendly copy. While the words you use in your content are important in SEO marketing, perhaps even more important are the words you use in your...
by IntInsPodcast | Aug 7, 2022 | Digital Marketing
To stay ahead of the competition and to consistently improve the traffic coming to your site via Google, it’s incredibly important to regularly refresh the content on your site. But what exactly is “content refreshing”? In short, content refreshing is the process of...
by IntInsPodcast | Jun 12, 2022 | Content Creation, Digital Marketing
When it comes to improving a website’s ranking on search engines like Google and Bing, fixing broken links is one of the most important but time-consuming tasks on the list. But what is the best way to identify and fix broken links on a website? What is a...
by IntInsPodcast | Apr 10, 2021 | Content Creation, Digital Marketing
Google is forever updating its algorithm to ensure users are always finding the best content for each searched keyword. One of Google’s latest algorithm updates includes E-A-T. As a marketer, it’s incredibly important to understand E-A-T before you begin optimizing...
by IntInsPodcast | Nov 21, 2019 | Digital Marketing, Social media marketing
You may have seen the Stories format being used across multiple social media platforms. It became popular when Instagram implemented the feature. Since then, many other social networks have followed Instagram’s lead, with Snapchat, Facebook, WhatsApp, and...