by IntInsPodcast | May 1, 2022 | Digital Marketing
When it comes to digital marketing, there’s a lot of talk about keywords. Rightfully so. The proper keywords help drive organic traffic to your website. But did you know that negative keywords can be just as important in your digital marketing efforts? Negative...
by IntInsPodcast | Apr 10, 2022 | Digital Marketing, Social media marketing
Alexa.com is going away on May 1, and that means for companies that rely on the Alexa Global Ranking system for their website traffic data, it’s time to go somewhere else. What is the Alexa Global Ranking? For those of you that don’t know, the Alexa Global...
by IntInsPodcast | Jan 22, 2022 | Content Creation, Digital Marketing, Entrepreneurship
Sometimes the most fun, the most memorable, and the most viral-able (is that a word?) ideas for your content calendar are the ones that are silly and carefree. Take, for instance, Wendy’s made-up holiday #NationalRoastDay on February 11. Or consider how 7-Eleven made...
by IntInsPodcast | Jan 2, 2022 | Content Creation, Digital Marketing, Social media marketing
Haven’t we all heard that simple is better? With 2022 officially underway, people are scouring the internet for the next big thing in marketing. They want to know what new trends to look out for in the coming year and how to get a jump on them. However, what if...
by IntInsPodcast | Nov 21, 2021 | Digital Marketing, Entrepreneurship, Social media marketing
With Black Friday and Cyber Monday just around the corner, you may be looking to tap into all of those local bargain shoppers. Whether this is your first major holiday marketing push or you’re an old hand at this, here are some tips to make sure the day of and the...
