Essential Tools
Over the past few years, I have invested a significant amount of money and time into a lot of different software platforms and digital marketing tools. It seems like there are a million choices for everything that you could need and new options are being added to the mix daily. This is my current list of favorite platforms that I actually use in my business and they have been vital to the success of this business. If I ever find something better to replace one of these, I will simply delete the old recommendation and replace it with the new one. As you will notice, there is a button to try each software that I have listed here. Many of these buttons are affiliate links, which means I may get a commission if you decide to make a purchase. None of the prices have been increased to help make me more money. Is that honest and transparent enough for you?

ClickFunnels is possibly the most important software that I use. My business is focused on helping entrepreneurs and agencies design, build and optimize their sales funnels…and I exclusively use ClickFunnels for my landing pages, cart pages, etc. You can do ALL of you digital marketing automation with this one platform and once you use it a bit, you will love how easy and powerful it is. I have made tens of thousands of dollars helping others use this software too. Believe the hype, it is a must have for every business that wants to grow its list and convert more leads to paying customers. It also has the best affiliate program that I have ever seen!

I started with MailChimp for my email marketing and then I realized that I hated the platform. It wasn’t super powerful and it is a bit limited in what it can do. I also always felt like “the chimp” was silently mocking me. Paranoid perhaps? I eventually migrated over to Actionetics, in the full suite of ClickFunnels, and finally, I tried ActiveCampaign. It was love at first sight with me! It is powerful, user-friendly and extremely visual with the

When Intentionally Inspirational first began it was actually just a blog where I wrote to inspire other people to build a business that they actually wanted to work in. Once I was ready to start making money with the website, I quickly realized that it had a lot of limitations. I did my research and knew that I wanted to migrate over to a WordPress.org powered website, but I didn’t know who to use for a host. I read a few too many horror stories about some of the other big, well known web hosts so I went with SiteGround. They helped with migration, their costs are reasonable and the chat support is world class. I have called on them several times when I was in a crisis and they quickly resolved my issues. I strongly recommend SiteGround for your web hosting and I can say that with complete confidence.

One of the first things that any entrepreneur needs is an email address with a custom domain. I am in disbelief that I still see entrepreneurs running their business with a “@gmail.com” email address or worse. The cost is so low that it is just lazy not to make the upgrade. I went from Gmail to GSuite because they look the same from within the inbox and it was crazy easy to do. What I didn’t