Category: Entrepreneurship

Letting A Niche Choose You

  I have lost track of how many times I have heard the saying that “the riches are in the niches.” It is certainly sound advice, but my interpretation of it wasn’t always as clear as it is now.  I have tried and failed countless times to start niche businesses, only to realize that there…
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The Curious and Foreign Language Of The Entrepreneur

  Entrepreneur 1 says: “I have a new project that I am working on” Non-entrepreneur hears: “lfboi bggr bgob g obgr” Entrepreneur 1 says: “Do you want to hear about it?” Non-entrepreneur hears: “rbgpi ubgibr gu” (Entrepreneur 2 walks into the room) Entrepreneur 1 says: “Hey brother, what’s new?” Entrepreneur 2 says: “What’s happening?  Good…
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Niching Down and Adding Value: Reflections On A 24 Month Journey

  When I first began this particular business journey, I honestly had no idea what I was doing.  I quit my full time job to start a neighborhood magazine and did some freelance work on the side.  In those days, my freelance work included HR consulting and writing blogs. As I look back upon all…
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Getting Your Feet Wet With Affiliate Marketing

  If you are not currently involved in affiliate marketing yourself, I am sure that you have at least heard of it. Right? I will share my definition of affiliate marketing and share the right and the wrong way to approach it.  Affiliate marketing is sharing the products of another in return for a percentage…
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Sales Funnels, Automation and Passive Income

  Have you invested a ton of time and money into your website, only to find out that it doesn’t convert visitors into leads? Frustrating as hell, isn’t it? The first time I heard someone say this, I didn’t buy into it at all.  It did not make sense why people would go to a…
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